MobileMe 2.0: A wishlist

05.06.2009

Recently, Apple quietly introduced the ability to from the MobileMe Web interface. This is akin to Gmail's spam-reporting feature, which let users directly contribute to making Google's filters better. But whatever Apple is currently using to protect MobileMe members from spam isn't very good. Crowd-sourced spam filters are nice, but a big upgrade in spam prevention would go a long way towards cutting down on inbox clutter for active members who depend on MobileMe's unique mail features.

Yep, we couldn't get through a MobileMe piece without mentioning the iPhone. MobileMe e-mail aliases are one of the service's most underrated features. They allow members to create multiple addresses that all funnel into the same inbox for personal, shopping, or other purposes. If one address is no longer needed or begins collecting too much spam, it can simply be shut off or deleted, blocking all incoming messages. These aliases are much easier to set up and filter, as they do not require adding an entirely new account to an e-mail client or setting up complicated forwarding routines.

Unfortunately, MobileMe e-mail aliases are not yet supported on the iPhone OS. If you reply to a message sent to an alias, you will expose your main MobileMe address. Support for aliases in the iPhone OS would be a huge boon for their appeal to mobile warriors--and isn't being mobile what MobileMe is all about?