The rebranded version of .Mac , due largely to Apple's unfortunate decision to launch it on the same day as a new phone and major software upgrade. Fortunately, Apple has , so it may very well be time for "MobileMe 2.0" to bring some major new features and tweaks. Here are a few moves Apple could make to build upon MobileMe's foundations and turn it into a mature, reliable product.

MobileMe's Web apps--Mail, Calendar, Address Book, Gallery, Contacts, and iDisk--are decent versions of their desktop equivalents, but they could definitely benefit from gaining more of their desktop siblings' features. For instance, it would be great to be able to add alarms when creating events and to-dos in the Calendar Web app. Creating events from Mail messages would also be a blessing, and adding photos to the Gallery straight from Mail attachments wouldn't hurt either.

Let's face it, the iDisk is a great idea that, so far, has yet to actually work . It's slow as molasses and doesn't even support Apple's own package format for files made with Pages, Keynote, or third-party apps like RapidWeaver. In MobileMe 2.0, it would be great to see iDisk increase its speed to match the competitors--such as --that are eating Apple's online storage lunch, as well as support for Apple's own file formats. More collaboration features for sharing specific folders with others would be great too.