The fact that you have content creation on Ultrabooks is a huge differentiator. Plus, with all the unique form factors, as we said, to be able to use the Ultrabook as a tablet when you want to is an extremely unique value proposition.

Consumers have told us that tablets are great for certain things like content consumption and casual gaming, but when there's real work to be done, they really like to do it on a laptop.

PCW: So what can we expect next on Ultrabooks?

Intel: Besides touch, going forward in 2012 and 2013 we're going to be demonstrating other modes of interaction. As we get better and better processing power, and as our next generations of CPUs show up, we'll be able to integrate other capabilities and hardware technologies such as sensors or accelerometers into the Ultrabook. So, for example, if you want to find a café automatically or do some gaming, you'll be able to take advantage of those built-in technologies. We're really excited about these things, and we don't see a reason why you can't have them on an Ultrabook.