Apple's never going to operate under an open and transparent model; that's simply not in the cards. But taking App Store censorship and control to this kind of comedic extreme is nothing short of silly. The iPhone . Trying to pull the wool over your customers' eyes isn't going to change that; it's only going to make you look dated and desperate.

Come on, Apple. You're better than that.

is a PCWorld contributing editor and the co-founder of . He's on Facebook: