The new face of business analytics

12.07.2012

It will be very common here, for example, to find people with very sophisticated smart phones and great data plans, which is also very important for accessing data, but who do not have a PC at home. In contrast, what find in the US is typically people would have a PC at home but not have smart phones. That's changing now, but the US is way behind in the smart phone market compared to Asia.

Now that creates a very distinctive and cultural trend where mobile becomes very, very important. Even more important than it is in the US. And important for every business user, not just for executive business users.

So those kinds of trends are interesting and different.

That's a really interesting question and nobody has ever asked me that before. That's kind of unusual because that's one of the reasons I joined the company.