, but are realizing now that . It takes , and that comes when you shift the focus away from offshore as the offering to offshore as platform for the offering. Onshore becomes equally, not more, important here.

2.) Globally syndicated delivery networks.

Up until now, delivery centers were disconnected task silos. It really wasn't possible to engage multiple centers on one piece of work or to dynamically balance capacity or resources across centers. 2.0 is all about collaboration, integration and syndication--multiple teams across multiple locations on a single project, and the ability to shift resources across centers...the game is not about 'which' shore you use but how you collaborate and balance to maximize value.

3.) Rich user experience: Success as the measure.

Metrics about quantity and machine-like qualitative aspects: Number of people deployed, how productive they are (lines coded/tested per hour etc.), how few errors they make (deviation, errors per thousand lines of code etc.), customer satisfaction ratings, what certification level they have....are all fine in 1.0. But the yardstick for measurement in 2.0 is customer success.