Not all is bad for Apple and iOS

Apple fans shouldn't get too worked up about these results though: it still appears that the company does quite well when prospective smartphone buyers are asked which phone they want most. Thirty-one percent of consumers planning to get a smartphone in the next year plan on an Android device, versus 30 percent for the iPhone.

The numbers also don't really include the full effect of the , which no doubt will at least give Apple a small bump in market share numbers. Another interesting fact? One in five prospective buyers isn't sure what to buy, meaning there is opportunity for Apple to gain additional traction.