Following in his predecessor's sneakered footsteps, Apple CEO Tim Cook headlined the All Things D conference earlier this week; our own editorial director Jason Snell was there and . Cook said that Apple was working to --and then immediately dished on some of Apple's future plans. We call this "pivoting" in the biz.

Cook said that Apple had big plans for Siri, talked a bit about what might motivate Apple to make a television set, and--oh, just , OK?

As you just read by clicking on that link, Cook also indicated that Apple's customers should "stay tuned" regarding what integrations the company might make with Facebook; we shared some thoughts on . Then we went back to playing Farmville.

Cook further implied that killing Ping may be on his to-do list. Here's a look at . (Short answer: Pretty much everything.)