In addition, Reade said software companies in developing countries like the Philippines can take advantage of two industry trends: the increasing popularity of open-source software and the rise of 'software as a service' model, which provides a low-cost alternative for smaller companies.

In the latter model, users can download software online and can get upgrades usually through monthly subscription. Unlike proprietary software, this, according to Reade, allows for more flexible licensing schemes wherein companies can license software depending on the number of workers granted access to it.