Troubled Apple Maps app sparks attack ad from Google's Motorola

23.09.2012

An Apple spokeswoman that the map service was launched with the knowledge that "it is a major initiative and we are just getting started with it.... We are continually improving it and as is a cloud-based solution, the more people use it, the better it will get.... We appreciate all of the customer feedback and are working hard to make the customer experience even better."

Apple's new Maps app shows a distorted view of the Eiffel Tower in Paris. The app is being criticized for numerous such problems.

Apple's reaction to the criticism and its Maps app troubles seems to have only emboldened various critics as well as direct competitors.

A number of short satiric and sometimes crude videos on a includes one with a car smashing through a crowd of bicyclists, apparently on a path recommended by Apple Maps. Another post shows that Apple Maps renders the Eiffel Tower flattened to the ground in two dimensions.

Matt Hamblen covers mobile and wireless, smartphones and other handhelds, and wireless networking for Computerworld. Follow Matt on Twitter at or subscribe to . His email address is .