The CIO vs. the sales end run

19.06.2012

To: BIDMC Chief Financial Officer

Subject: Lower Storage Costs

I am the Storage Sales rep for the Caregroup hospitals. We have been working with healthcare organizations that are typically XXX shops and saving them $500,000+ in storage costs and associated resources. We will guarantee that we will migrate your current environment to 50% or less storage. The industry leading analyst group Gartner has named our storage as the leader.

Why am I reaching out to you? I met with IT a few weeks ago and they told me they didn't have the time or the resources to evaluate new technology and they were happy with XXX. I know healthcare organizations have to think smarter and get more value out of the IT dollar. Our storage is easier to manage (we have customers who reduce admin by 90%+ with our storage), our storage is faster, highly available (ability to have five 9's reliability for critical applications) and has superior service/support.

Can I schedule some time with you next week to go into detail on how our storage can make your IT budget go further and give your stakeholders the best experience they deserve? Please let me know a time that fits your calendar.