The new brand reflects that Satyam is now part of the Mahindra Group, said the company spokesman.

It may also be an attempt to distance the company from the financial scandal, according to analysts.

"This rebranding exercise symbolizes an amalgamation of the Mahindra Group's values with Satyam's fabled expertise, even as it retains that part of Satyam's identity which signifies commitment, purpose and proficiency of the organization and its people," said Anand Mahindra, vice chairman and managing director of Mahindra Group, in a statement on Sunday.