SAP riding high in Hong Kong and Asia Pacific markets

27.05.2011

SAP landed key customer wins in the region from all lines of business, across a wide variety of industries. Mike Hawes, managing director, SAP Hong Kong, said they are confident of doubling revenue even before 2015.

"SAP Hong Kong's dedication to innovation is also a key factor to the company's growth and our offerings in real time business and mobility will continue to contribute to the robust momentum that we have gained. We are confident that the strong momentum SAP has achieved will carry us into the rest of the year and produce solid results," added Hawes.

In the coming months, SAP intends to launch new in-memory, on-demand and mobility solutions in the APJ region.

"Our competitive position here has never been stronger. Our closest competitor in this region achieved only five per cent growth in application software revenues in its most recent quarter, while we achieved 31 per cent growth. Our indirect channel business also showed robust growth of 40 per cent this quarter," said Steve Watts, president, SAP Asia Pacific Japan. "APJ customers are looking to grow their businesses and move closer to their customers through mobility and real-time computing. They are seeing SAP as the only company with the technology, solutions and partner ecosystem to help them execute on their vision. By focusing on game changing innovations, we are seeing an accelerated sales pipeline."