Resources for Building Your Facebook Storefront

11.05.2012

ShopIgniter specializes in providing Facebook integration and Facebook storefronts at the enterprise level, so it probably isn't of tremendous interest to small businesses. We've included it here more as a resource, so that you can see how bigger operations are running their Facebook storefronts.

Mail-order steak-flinger Omaha Steaks recently enlisted ShopIgniter's help to get its Facebook store off the ground using Facebook-only products, Facebook-exclusive pricing, and other innovative strategies that gained recent attention from . Omaha Steaks sees an opportunity where other brands have encountered disappointment; only time will tell if its optimism is justified.

Angela West spends enough time on Facebook that she doesn't doubt its potential for e-commerce. She has written for big insurance companies, small wildlife-control businesses, gourmet food chains, and more. Follow her on Twitter () and on .