Obama transforms Web-based politics

22.12.2008

Members of the Obama transition team have largely been silent about their plans for using Web 2.0 tools in government. Two members of the Obama team declined to be interviewed, and several e-mail messages to the Obama organization went unanswered.

Still, the Obama team has already given clues about how it will use Web tools during his time in office. The team has talked about universal broadband availability as a way to create "universal community."

The transition team has used e-mail to recruit participants in "change is coming" house meetings in mid-December. Tom Daschle, Obama's nominee for secretary of health and human services, has recruiting participants for health-care forums through Obama's and My.BarackObama.com.

Obama has put weekly speeches on YouTube, and his campaign is using Google's tool to bubble up the most popular questions on a section of the Change.gov site called .

Obama could continue to use his supporters to push for change in government, said David Erickson, director of e-strategy at Tunheim Partners, a Minneapolis public relations firm. Obama could motivate supporters to push Congress to pass legislation, for example.