MS Courier: Take two tablets and call me when it's real

23.09.2009

Gadgetell's JG Mason is already dissing the as-yet-invisible device, saying it And John Paczkowski of AllThingsDigital calls it the . Ouch.

Wouldn't it be just wonderful if this were all just a really well-executed, extremely early April Fools Day gag? That would be the best thing Gizmodo has ever done.

What's interesting to me about all this is not the tablet per se. Hardware is hardware. If you think any combination of plastic, glass, and silicon is sexy, it may be time to bring your endocrine system into the shop for a flush and a lube (Boy Genius, this means you).

What's truly fascinating is watching the lemming effect at work. Gizmodo (or TechCrunch or fill in the blank) reports the vaguest rumors of a nifty new device and the rest of the blogosphere leaps on it like a pack of hyenas taking out the Domino's delivery guy.

The blogosphere is becoming exactly like the 24/7 cable news networks -- which the "mainstream media" bloggers so often claim to despise. If one of them reports a "breaking news story," they all have to tag along for the ride, no matter whether it deserves any coverage at all. There's always space to be filled.