The Microsoft Bing ad is the first in what's believed to be a about to pound the world via television, radio, print, and the Web. While the commercials aren't ever expected to mention Google by name, they clearly target the search giant and try to convince users it isn't everything it's cut out to be.

Microsoft's Bing Commercial

Entitled "Manifesto," Microsoft's first Bing commercial connects search engine effectiveness with bank bailouts and Wall Street Woes.

"While everyone was searching, there was bailing," a narrator says. "While everyone was lost in the links, there was collapsing. We don't need queries and keywords if they bring back questions and confusion. From this moment on, search overload is officially over."

The ad goes on to describe Bing as "the one and only 100 percent engineered to cut through the [crap] decision engine." It also marks the start of Microsoft's attempt to transform Bing into a Google-like verb: "It's time to Bing and decide," the spot's final line states.