Google's vision for Android isn't as cohesive. The OS is a smattering of features and concepts that, to the average user, might seem daunting. But users who take advantage of Android's best features will find it useful in ways that iOS is not.

I've talked about many of these standout : turn-by-turn directions, widgets, extensive voice commands, no-size-fits-all hardware. But where Android also excels is in the little things. You can attach files to an e-mail--shocking, I know. You can create shortcuts to contacts, navigation instructions and bookmarks on the homescreen.

And for all Apple's talk about Twitter integration, Android's been doing allowing it for years in a way that's miles ahead. Tap the "share" button in an Android Web browser, for instance, and you'll see options for Twitter, Facebook, Google+ or any other app on your phone that accepts shared URLs.

Apple's iOS is a tightly woven bundle of services, intended to make life easier. Android is everything but the kitchen sink. This difference in approach is the first thing any consumer should consider before committing to either platform.

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