But ultimately, they're just PCs -- and hardly worth all the feverish attention and the slavish devotion to every blessed detail, not by a long shot. Sorry.

Not that this will make a damn bit of difference to the Appletons out there. They'll still await the March 2 event like kindergartners waiting for Santa to slide down the chimney. Because they have to obsess about something. It might as well be the iPad 2.

What tech gizmos consume all your attention? Post your secret obsessions below or email me: cringe@infoworld.com.