Senior vice-president and general manager of HP Cloud Services at HP, Zorawar "Biri" Singh, said "converged cloud is the umbrella strategy for bringing all these different deployment models together." Public cloud is the open model. "It's a true, full-fledged, self-service, automated, multi-tenant, loosely coupled, driven model."

And the public beta hasn't just attracted start-ups and hobbyists. "A good chunk of our private beta is actually ... real-world HP customers, Fortune 500 customers saying, "I've got to move to a world that's very different from the one I thought (of) five years ago," he says.

And with a public cloud added to the roster, HP is attempting to fulfill its promise of becoming a one-stop-shop for all cloud services and products. It even added a Hadoop appliance to the roster alongside the service changes. "We released an appliance this week around Hadoop ... which customers are using to sort through their big data," says Clapper.

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