"Different from a job expo, this is Hong Kong's first career expo in IT," said Leung from CCB, who is also HKCS' vice president (talent cultivation). "The expo provides one-stop ICT career information to people who are at different stages of their careers and have varying aspiration for the future professional development."

Another highlight at HKCS's talent cultivation campaign is the launch of "ICT Talent Cultivation Program--ICT -as-a-Career Toolkit and Career Talks" Project. This project includes with the theme of "IT for Future Creation" to promote IT as a career.

The 11 episodes of 10-minute video clip are written and performed by local comedian and columnist Lam Chiu Wing, with other local celebrities sharing their experience in IT. The videos are available on Youtube and will be used for promotion during career talks in secondary and tertiary institutions.