The pricing managed to pique my interest. Most MMOs require a monthly subscription and paid content updates (i.e. expansions); not The War Z. A flat price of $30 will get you the game, unlimited play and all future DLC. There will be some micro-transactions, but they will be purely cosmetic. Get a cool hat, make your gun look cooler or add some nails to your bat. I was also informed that all items that you can buy via micro-transactions can be found in the world with some serious exploration. There is a unique purchasable item called the "time capsule" that allows players to leave written messages anywhere and can be read by anyone. They will last a few real-time days and then disappear. They allow you to communicate while offline, set up a meeting place for supplies or set up a trap for curious wanderers.

You can have up to five characters at any one time, but most people will focus on one to build up gear and skills. You choose a difficulty for each character you create, either Normal or Hardcore. If you die on Normal your character will be locked out for 24 hours of real time. If you die on Hardcore, you can kiss your character goodbye due to permanent death. The developers of The War Z are currently playing with the idea of allowing a pay-to-unlock option for a dead character if you can't wait an entire day or if all your characters are dead, but they will wait for community response before going forward with that.