Green Plug CEO Frank Paniagua, who twenty years ago helped develop and market the standards that enabled PCs and monitors from different manufacturers to work together, last year that none of the big consumer electronics companies wanted to be first to switch to a universal adapter. Westinghouse is the only major manufacturer to adopt the technology so far.

Green Plug is now trying to drum up public outcry through a website, . The site asks consumers to list the brand names of devices they own for which they would like a universal power adapter, and to write in favor of the tech. Green Plug's publicist has emailed some of the best quotes to reporters:

-- "This is something I've been wanting for ages. Whatever products support this idea will influence my purchasing decision."

-- "We've had standard AC plugs for 100 years... why is this taking so long?"

-- "We humans are making way too much stuff. Some of it is necessary, or at least we think so. Incompatible AC adapters are not necessary."