So I'm hoping the Nexus One Store will prove to be the first step in the Great Wireless Disruption. But freedom won't truly ring until you can buy one phone that works on all the major telecom networks. When Google pulls that off, then we'll talk.

In related notes: The Google announcement really makes me appreciate what a showman Steve Jobs is. This was arguably the most closely watched Google unveiling I can remember. Mostly Google tends to "announce" new products and services by . Selling phones directly to consumers is a major shift in its business model, and yet who's out there leading the charge? A trio of relative unknowns. (OK, Andy Rubin is well known among phone wonks. Otherwise, not so much.)

Given the buildup to the announcement, the breathless anticipation among the blogerati, and the timing (right before CES), you'd think instead of Manny, Moe, and Jack we might have seen Eric, Sergey, or Larry, like maybe Google actually considered this a big deal -- apparently not.

As I wrote a few days ago, . Would Steve Jobs have allowed Apple to deliver such a ho-hum announcement? Not a chance. As they say in Zombieland, it's time for Google to nut up or shut up.

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