Fix Frictionless Sharing

By allowing users to share links and other details about their lives with zero effort, Facebook has also created chaos. Facebook's so-called "frictionless sharing," which lets apps automatically publish details about what users are doing, is a fire hose of mostly worthless information. As Slate's Farhad Manjoo , automatic sharing crushes our ability to show good taste, burying truly useful information among the noise. And of course, it also leads to embarrassing cases of accidental sharing. At the core of frictionless sharing is a good idea: Telling friends about your life should be easy. But right now, it's too easy, the point that it's a repellant for people who don't always want to be plugged in to a social network.

Don't Grow Complacent

As Facebook gets bigger, it will face the same challenge as does every major tech company: Stay nimble enough to fend off smaller, scrappier competitors. With Instagram, Facebook took the easy way out by acquiring the start-up for $1 billion--a deal that has yet to be approved by regulators. There will be more companies like Instagram in the future, and Facebook can't simply acquire them all.

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