The Twitter exporter tool was developed by Stanford University undergraduate student Michael Gummelt during a summer engineering internship.

The tool, which exports information immediately, solves a couple issues.

If you are torn over where to turn first -- Facebook or Twitter -- when posting the latest news about your organization or yourself, using this tool means you can release the news to all your fans and followers at the same time.

If you are simply tired of having to go through the process of posting content on your Facebook page, only to repeat the whole process on Twitter, using this tool means you only have to post it once.

Tim Hickernell, lead analyst at Info-Tech Research Group Ltd., expects the tool will be "very popular" with typical organizational communications, PR, marketing and customer service groups.