All packages are bundled with EMC Clariion CX networked storage systems and various software offerings, including network backup software, EmailXtender e-mail archiving software, MirrorView remote replication software, ApplicationXtender fixed content management software, and VMware server virtualization software.

Through these product offerings, EMC hopes to reach out to the SMBs by providing 'right-sized' options for the major IT needs of this market and help them achieve the benefits of information lifecycle management (ILM).

EMC has also contracted a third-party telemarketing firm to continuously try to identify the needs of its SMB market base. 'SMBs don't have time to experiment so they are more interested in what other people have done in best practices,' said Latinazo. 'SMBs can start small but think big.'