Embracing mobile site visitors: Early detection is best

19.04.2012

And consider this: Gomez, a Web measurement leader, noted that 61% of mobile visitors are less likely to return to websites where they've had a bad user experience.

So being mobile-ready matters. And device detection can help you get there.

The first step is selecting a mobile device detection solution that's closely aligned with your organization's goals and objectives. Mobile device detection is a highly specialized kind of technology, but it's got one thing in common with nearly every other investment you make in your IT infrastructure: It's important to ask a lot of questions before you settle on a mobile device detection solution.

A good starting point is to determine whether you want the solution on-premise or whether you prefer a -based offering. There are advantages and disadvantages to both.