I don't want any disagreement posted in the comments area while I'm at the bank cashing my check. Gimme a break.

New rule: If a "product" is attracting eyeballs and making money, if the users don't know they're beta testers, if the beta is unlimited in time and in scope, and if the product will never, ever be offered for sale anyway, the words "beta" and "experimental" have no meaning at all. And the products are open to criticism.

I'm proposing that we all stop taking Google's "beta" and "experimental" labels seriously, and just see them for what they are: Marketing gimmicks.

Mike Elgan writes about technology and global tech culture. He blogs about the technology needs, desires and successes of mobile warriors in his Computerworld blog, The World Is My Office . Contact Mike at mike.elgan@elgan.com , follow him on Twitter or his blog, The Raw Feed .