It's the IT equivalent of da Vinci's notion that "Simplicity is the ultimate sophistication." Steve Jobs liked that idea, too: That quote appeared in early advertising for the Apple Macintosh.

Weick wants other vendors to simplify--and misses no chance to tell them so. In a recent meeting with Oracle president Mark Hurd, Weick "preached the concept," he says. "My team and I need to be focused on McDonald's business. I prefer not to be tasked with integrating all the technical widgets you create," he told Hurd. "I want Oracle to do that. Simplify my life."

in CIO's Development Drilldown.