With a smartphone "and an app that allows them to take orders over their smartphone (or tablet), your sales reps can be more productive while on the road," notes Marko Kovac, president, , a field sales and services automation solution provider.

With a smartphone and an electronic signature app, "my clients can sign contracts anywhere in the world in just minutes via their smartphone," states CEO Michael deZonna, who uses Adobe .

For example, say "a delivery worker is set to provide a bar with 20 cases [of beer], but upon arrival the bar requests 40 cases," says Mary Brittain-White, CEO, , which focuses on mobile customer solutions for the field. "That delivery worker can use his smartphone to quickly place the order for more cases of beer." Moreover, by automating the ordering process, she says, "companies can see increased sales and maximize the productivity of their mobile workers."

"I own , which is an online accessories company, and I monitor sales on my smart phone," explains Susan DiMezza. "When an item goes out of stock, I am alerted via my smartphone. I immediately contact my vendors to see if there is more in inventory and then add it to our inventory (via the smartphone) as soon as possible," she explains. "This is great, especially when we have an especially hot item!"