Data#3 managing director, John Grant, said the value proposition is there.

"Data#3, like most customers, from an enterprise IT point of view, are trying to manage a disparate and mobile user community operating multiple devices and trying to do the same things around our business. The issues we have around that is managing the device, keeping it secure, and keeping the pathway between the device and our datacentre secure and in sync," Grant said.

"Windows 8 offers us the chance to bring that all together under one OS, and we are expecting significant operational and productivity benefits out of it." Data#3 is adopting the OS company-wide, and has a project plan in draft to guide the switch. The reseller has a history of early adoption of technologies "that were going to be mainstream".

Data#3 is not alone. WhiteGold Solutions said that it will adopt Windows 8 as well, starting in its services and support area, and moving to full adoption across the organisation gradually over the next 12 months.

Managing director, Dominic Whitehand, said that learning the OS enables it, as a distributor, to support vendor technologies running on it. The business motive is there, and again, so is the value proposition.