In a recent report by Cisco, it found there will be 7 million Internet video users (excluding mobile-only) in 2016, up from 4 million in 2011.

This increase of video content, however, will not mean the death of television, Long said.

"When you think about it, that system provides [files] in HD mode, very big files -- at a cost which is, to the consumer, capped once the transmitters are built," he said.

"One-to-one connectivity, which is online connectivity, is incrementally expensive every time you add a new consumer because you've got to add a new pipe ... So the pure efficiency of free-to-air television delivered terrestrially, once you have the infrastructure in place ... is something that's not going to disappear easily."

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