Problem was, Jobs's vision was premature. wasn't even a glimmer in Eric Schmidt's eye, and, , Apple's development community just wasn't that into the whole thing. Developers wanted to make shiny pieces of software that people had to download to their device. But ever since the introduction of the App Store, developers are complaining about everything iPhone including the approval process, the difficulty for customers to find new apps via the App Store, and other so-called hardships. Perhaps Apple would have required approval for iPhone Web apps, but I doubt that process would have been as intensive as the current App store.

2. Quality Assurance Insurance. Although some programs have been rejected, the App store has been a great success with more than 50,000 applications and Since Apple vets all the applications that come through its doors, it can check them for viruses, malware, and other scams. Sure, some applications haven't worked as advertised, but since you know someone is checking these applications, you can be in your iPhone App purchases.

3. The App Store's Age Restriction System Could Actually Work if it Worked. If Apple ever had the guts to go all-out with its , it could crack the iPhone App world wide open. Something tells me Apple would be more than a little queasy about seeing applications from companies like Vivid Entertainment Group on its wonder device, but allowing a more diverse segment of iPhone applications is the next logical step.

4. Always Evolving and Innovating. The App Store started out with a basic setup where you purchased an iPhone program and it performed its limited, yet admittedly cool function. Now apps are starting to allow in-application purchases, making them even more flexible; and push notifications support greater content updates. With every new iPhone model, Apple for developers to capitalize on. Sure, , but the fact is Apple is always expanding the functions any application can perform, meaning greater functionality for you.

5. Deep Support. Adding to the App Store's success is the intensive support Apple provides to developers with its World Wide Developers Conference and the iPhone Developer Program. Did you know there's even an that you can get on iTunes U? It's hard to imagine all of this support without the massive success of the App Store to encourage it.