The just-because-advertisers-can-they-should mentality is a bad one. Unfortunately, most Web surfers don’t have the time or energy to understand the byzantine and technically cunning way they are being taken advantage of. It’s time to shed a little light on the problem, take a stand, and enforce some limits on the “Internet-advertising industrial complex."

Where do you stand on advertisers' tracking users online? Is it an undue invasion of privacy, or are you fine with behavioral ads? Sound off with your thoughts in the comments area below.