SAP hires staff wandering off the Oracle trail

05.12.2005

"Basically, buying market share isn't a strategy."

Apotheker said SAP doesn't buy customers.

"Customers have their own opinion and cannot be acquired," he said.

Claiming SAP is proof that the market can grow organically, Apotheker said the company has had double-digit growth for the past seven quarters.

In Australia and New Zealand, SAP grew 25 percent in Q3 signing up 300 new customers. An estimated 12 percent of that revenue came from the SME sector.