Riverbed: We Are Innovating at the Fastest Rate in WAN Optimization Market

15.10.2012

Batra: We have a few customers for our application delivery offerings in India, and we see good prospects at this time. We are looking at customers of all sizes, across verticals.

CW: The WAN optimization market, a Riverbed stronghold, is seeing new entrants like Silver Peak. Is your monopoly being threatened?

Batra: For the last four years we have been right at the top in this market. There are always going to be new companies, even as a few of the existing players exit the market. There is always that churn in this market. But we continue to maintain a 50-percent market share worldwide. We are focused on R&D and building new features into our products. We are innovating at a faster rate than anybody else in this market. And we believe that we are taking care of the customer's needs better than anybody else.

CW: In general, the enterprise approach to WAN optimization still seems rather tactical. What's the scene in India and how many organizations have taken a holistic approach?

Batra: I don't think organizations have taken an ad hoc approach to WAN optimization. I think it's well thought-out. But it could be implemented in phases. If an organization has 1,000 locations, for example, they may not implement WAN optimization at all locations in one go. The critical ones get priority, and then they expand further. Most of organizations that have a comprehensive IT infrastructure in place will have a thought-out approach to WAN optimization.