MySpace is on Death’s Door--But Shouldn’t Give Up Yet

12.01.2011

As Facebook was busy creating the social tools of tomorrow--inking deals with game companies and offering new ways of sharing photos and videos between friends--MySpace appeared to be focusing on holding onto the past.

Kickin' It Old School Online

MySpace floundered under an old paradigm. It seemed more interested in MySpace soundtracks to embed in personal pages and loud MySpace page layouts. It completely missed the very lucrative social gaming bus. Zynga, responsible for FarmVille and predominantly featured on Facebook, is reportedly valued at and growing.

The Internet--and especially Facebook--blossomed beyond Times Square-like distractions that MySpace consistently junked its site up with. Social networks put on a tie, picked up a briefcase, and went to work. MySpace just got older; it didn't try hard enough to broaden its appeal to its aging and more discerning audiences.

Will MySpace Ever Learn?