... often steered me to Microsoft services such as Bing Shopping, Bing Travel, MSN Autos, and Bing health information. It may be that those Bing sites offer the best content, but I get suspicious of any search engine that habitually gives its own links precedence over others'.

Hey listen. I'm looking forward to giving Bing a spin myself, once they get around to letting second-class citizens like me in the door (that's supposed to happen next Wednesday, June 3). I'd be happy to add a new search decision tool to my quiver of Web arrows, even if it comes with an MSFT logo.

Just remember, it's not a Google killer, it's a Google loofah sponge -- designed to gently exfoliate while enhancing your online decision making. Just don't use it in the shower.

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