Haas then noted that HP, in terms of market share, is first in PCs and printers, and second in networking. He noted that HP as a corporation has "fully embraced" its ProCurve networking arm, and that the company has a range of products to address several markets, including expanding its data center offerings. Haas also noted HP ProCurve's launch early this year of the ProCurve ONE program to integrate "best in class" applications on top of a ProCurve network.

One of those partners is Microsoft, with which HP has a 25-year history as a partner. This week's expansion and investment into UC and collaboration ratchets that up -- and has HP ProCurve confident in its prospects.

"That's what's going to change the competitive landscape," Haas said of ProCurve's partnerships and momentum.