"People on Facebook want to stay connected with businesses just like they do with people," she said. "Messages on Facebook spread not just from business to consumer but from friend to friend."

Facebook has more than 900 million active monthly users, and the Facebook app is the top downloaded app on every mobile platform in the U.S., the company says in the video.

Sharon Gaudin covers the Internet and Web 2.0, emerging technologies, and desktop and laptop chips for Computerworld. Follow Sharon on Twitter at , on or subscribe to . Her email address is .

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in Computerworld's Web 2.0 and Web Apps Topic Center.