Cashing in on BYOD

21.08.2012
Mobile Iron has been in New Zealand less than a year and has since acquired about 20 customers here. The short term plan is to double that number, says Stephen Gillies, sales engineer for ANZ at Mobile Iron.

The company is also looking to partner with local system integrators and already has a couple on board. "We want partners with the capability to go on our journey. System integrators are our focus," says Daniel Ciampi, the company's ANZ channel sales manager.

According to Gillies, the company is targetting leading system integrators but "won't ignore specialists". "Mobile Device Management (MDM) is growing and Mobile Iron is growing with it. It is not a technology we want to rush to market."

Gillies says that a lot of companies are struggling with BYOD adoption. "They think of it as a silo. We talk about integration with the enterprise infrastructure. It's one of the few technologies being driven from the top down. IT is trying to catch up," he says.

Gillies says there is an opportunity for Mobile Iron partners to step in and help companies embrace the new trend.

Observatory Crest is Mobile Iron's distributor in New Zealand. The company has recently moved into new offices in Auckland and Tim Kranenburg relocated from Australia to New Zealand as marketing manager. With the local distributor, Mobile Iron does not yet see a need to set up a physical office in the country.