At the same time, Hogan said Apple's demand of up to $2.75 billion in damages was "extraordinarily high," in part because it was unclear whether Apple could have sold more phones even if it had wanted to.

Apple officials had testified that Samsung earned margins of about 35.5 percent on the products at issue in the lawsuit, but Hogan said the jury believed Apple's number didn't take into account other costs Samsung pointed out. As such, the jury chose a number slightly more than 12 percent.

"We wanted to make sure the message we sent was not just a slap on the wrist," Hogan said. "We wanted to make sure it was sufficiently high to be painful, but not unreasonable."

The Testimony

Another juror, Manuel Ilagan, told he thought internal emails about how Samsung could use some of Apple's technology in its devices, as well as the evasive way the Samsung executives answered questions, hurt the South Korean company.