The plan rewards existing customers who renew a two-year contract after 20 months by giving them a discount on top of the new contract price for a new device.
A Verizon spokeswoman told that the carrier will stop offering the plan to users who sign up for service starting on January 16 -- a few weeks before Those who already have service (and meet the requirements) will be able to use the discount one more time according to .
That means that Big Red customers could use their $30 to $50 discount on an or any other device in the future.
Verizon has altered the promo rates of the program in the past, likely due to the arrival of highly-discounted smartphones. A on its website says customers who subscribed before February 15, 2009 got a $50 to $100 discount.
It's no secret that carriers take a hit when selling smartphones, but recoup the costs with monthly service. Verizon is probably backing off the plan to prevent losses from people upgrading early. It will also ensure the CDMA iPhone is sold for the same price as the rival AT&T version -- $199.99 for the 16GB flavor and $299.99 for the 32GB.