RP-made SMS apps a hit in Latin America

04.12.2008

Subsequently the two products were introduced in Peru and experienced the same exponential uptake. Peru is regarded as one of the fastest growing mobile markets in South America.

"The applications we developed for the Philippine market have always been imbued with a high and universal utility. We have always believed in their 'exportability' and potential for adoption by other markets and cultures," said Bacareza.

Local mobile network operators market TxtBack and TxtCollect under different brands for their unique mobile subscriber markets, though Chikka further attributes their sustained growth to patented technologies that redound to the services' ease-of-use.