The new $99 price, with a two-year contract with AT&T, is for sale on Amazon and other Websites, while AT&T still has it listed for $199. It emerged after lackluster reports described the Torch's launch as underwhelming and "."

Several reviewers noted that although the BlackBerry Torch 9800 was RIM's newest phone, it felt much like . Perhaps that's because BlackBerry users are believed not to like much change, and the Torch was seen more as a than as something revolutionary for RIM. At any rate, it was unlikely to attract iPhone or Android fans.

That's not good news for RIM, which had only 3.4 percent share of the mobile market from April to June this year. RIM desperately needed a hit to keep its market share, but didn't really get one with the Torch. So, the drop in price may finally goose sales and make its share price and popularity rise.

But is it worth it? For businesses in the BlackBerry OS, it's a decent buy. The new BlackBerry 6 OS and new features, such as touchscreen display, are simply playing catch-up to Android and Apple platforms--and the phone isn't a threat to either in any way--but will give BlackBerry users more versatility. For some businesses who have already invested dearly in its infrastructure, the BlackBerry is a perfectly adequate smartphone and at $99, it may be a more attractive deal than starting from scratch.

However, the be the mobile operating system of choice for most of the country, and companies should keep that in mind. But, should they keep investing in their older infrastructure, or follow the way the wind is already blowing?