Consumerisation has also resulted in employees harbouring discontent toward their employers, with IT managers now viewed as the 'bad guys' because of the increase in data.
"Users are looking outside the firewall of their organisation...corporate IT is starting to be viewed as the wall or blocker," he said.
"Business people increasingly have the view that IT people are used car salesmen...[when] the reality is, what they say will happen often isn't the case."
Instead of simply blocking consumerisation, Hodgkinson said IT managers must adopt new ways of dealing with the proliferation of data it creates.
"What all of this means is that you start to need new ways of thinking...proliferation is coming and the traditional response is saying, 'No you can't have it'," he said.