Platinum Services is available at no additional charge to customers of Oracle's Exadata X2-2 and X2-8 database machines; Exalogic X2-2 application server machine; SPARC SuperCluster T4-4 Servers with Exadata storage; and ZFS Storage or Pillar Axiom 600 Storage.

It will provide five-minute response times for Severity 1 issues, a pledge to restore affected systems or refer the matter to development within 15 minutes, around-the-clock fault monitoring, and quarterly system updates and patching.

Oracle's Advanced Customer Support Services division has already been offering these features for some time, but at a premium. Now they will be available to all customers of those products that have valid support contracts.

"It's different than anybody in the industry," Hurd said during the event.