OpenWorld 2011: Big Red apps coming to iPad and Android

06.10.2011
In a clear sign of the influence consumer mobile devices are having in the enterprise Oracle has flagged that it plans to make available iPad- and Android-compatible versions of its traditional ERP and CRM suites as well as its latest Fusion apps.

Speaking at Oracle OpenWorld 2011 in San Francisco, Steve Miranda, SVP, Oracle Applications Development said mobility was a major theme in Oracle's application strategy.

"Our strategy in mobile is two-fold: first, it is a set of mobile/telephone device applications [in] beta and a set of iPad applications. I think just about every product in the suite has either an iPad or smartphone/mobile device [version], including the Fusion applications," Madden said.

"In addition our investment in terms of mobile technology is a common-goal technology platform that is independent and will take advantage of HTML 5 ... and will not only run iPad but Android devices..."

Jon Schiff, VP and General Manager, JD Edwards World, and Anthony Lye, Senior Vice President, Oracle CRM On Demand, also signaled that mobility was a part of their individual software strategies.

"[Siebel] leverages a lot of the Oracle technology and one of the big areas is around mobile," Oracle's Lye said. "So those in resources, those in sales and service are increasingly using their smartphones and now their iPad.