Google's Android Invasion: Prepare For Phase 2

19.12.2009
Google's has plenty to celebrate this holiday season -- and now, a new trio of studies suggests the platform is poised for even more success in 2010.

There's no question Android's been enjoying plenty of time in the spotlight since of . But with dozens of expected to debut in the coming months -- possibly even including (have you seen ?) -- the biggest burst may still be ahead.

Android Invasion: The Second Phase

First up: consumer interest. A study released by ComScore this week finds overall awareness of the Android platform has skyrocketed since the start of the Droid's .

As recently as August, ComScore says, only 22 percent of mobile users had heard of Android at all. As of November, that number has jumped up all the way to 37 percent -- a substantial increase in a short period of time.

Perhaps more important, though, ComScore's research indicates 17 percent of people in the market for a new smartphone are now leaning toward an Android-powered device. That's barely below than the number of people eyeing an iPhone: 20 percent.